Juggling is about throwing, not catching

That’s why it’s so difficult to learn how to juggle. We’re conditioned to make the catch, to hurdle whatever is in our way to save the day, to—no matter what—not drop the ball.

If you spend your time and energy and focus on catching, it’s inevitable that your throws will suffer. You’ll get plenty of positive feedback for the catches you make, but you’ll always be behind, because the throws you manage to make will be ever less useful.

Paradoxically, if you get better at throwing, the catches take care of themselves.

The only way to get better at throwing, though, is to throw.

How to walk to Cleveland

Shipping is an event. There’s life before you ship and then there’s the moment you ship. And then there’s life after you ship. Starting isn’t like that. Starting something is not an event; it’s a series of events.

You decide to walk to Cleveland. So you take a first step in the right direction. That’s starting. You spend the rest of the day walking toward Cleveland, one step at a time, picking your feet up and putting them down. At the end of the day, twenty miles later, you stop at a hotel.

And what happens the next morning?

Either you quit the project or you start again, walking to Cleveland. In fact, every step is a new beginning. Sure, you’re closer than you were yesterday or last week, but you’re still heading toward Cleveland.

Keep starting until you finish.

To be really clear

I’m not encouraging you to be bold and right.
I’m not encouraging you to figure out how to always initiate a smart and proven and profitable idea.

I’m merely encouraging you to start. Often. Forever. Be the one who starts things.